Sendible Blog

Sendible is a great tool for sending out social media an email marketing campaigns. Sending an email newsletter from Sendible is as easy as sending an email from Outlook or any other email client.  Unlike other email marketing tools, Sendible allows you to send out an email campaign in a single click and will automatically track your campaign and manage unsubscribes for you.

Below are the steps for creating an email campaign:

1. Import your contacts into a group

• If you haven’t already done so, import your contacts by clicking on the Import section within My Contacts.
• From here, you can import your contacts from just about any email service or via a csv file. During the import process, you’ll be able to select or create a group that the contacts should be added to.
• This acts like a mailing list and Sendible will automatically remove any email addresses from this group if anyone unsubscribes.  
• When creating a group, be sure to toggle the star icon so that it is added to your favorites and appears in the services section of your Message Box. 

2. Choose or create an email template

• Once your contacts have been imported, you can return to the Message Box and select one of Sendible’s standard email templates.
• To select a template, click the templates link and select a template from one of the options.
• After selecting a template and editing the content, you can click the save icon at the top right of the message area to save your email template for future use.

3. Upload and embed images into your email

• You can upload and embed images into your email by clicking the Photo or File link.
• After uploading your photo, you’ll be able to embed it into your email by clicking the embed icon at the top right of the image.

4. Insert merge tags

• Merge tags are placeholders that can be inserted into your email and replaced with actual values at the time of sending. For example, you could insert merge tags to be replaced with a recipient’s first name when the email is sent.
• To insert a merge tag, click the Merge Tags link and insert the ones you require into your email.

5. Select your mailing list

• When you’re ready, select your mailing list from within your sending services. If you didn’t save your group as a favorite, you can access it by selecting the Groups service and typing the name of the group into the text area.

6. Send your email newsletter

• You’re now ready to send your email newsletter.
• If you’d like it to be sent at a later stage, you can use Sendible’s scheduling option.
• To send your email, click the Send button.

7. Email tracking and reports

• Sendible will monitor who viewed, unsubscribed, opened and clicked links in your email.
• To view your email statistics, go into the My Reports tab and open up the message reports for your email.

We have recently moved away from Social Mention as our social media monitoring provider and have decided to do it ourselves.

We’ve taken a look at some of the other services in this space and what most of them are lacking is the ability to deliver meaningful localized results. For that reason, we’ve implemented our own social media monitoring functionality that delivers localized, more relevant results than our competitors and we think you’ll love the level of customization you get with Sendible’s new social media monitoring technology!

Below are the steps you can take to set up a keyword for social media monitoring:

• From within Message Box, click on the Mentions sub-tab.
• Click the Add Brand button.
• Fill in the details on the settings page – you can optionally select a country and location to localize results.
• You can also decide whether Sendible should notify you or any of your team members via email when new mentions are discovered.
  
• After saving your settings, Sendible will start to retrieve mentions for you. You can keep track of the latest mentions about your keyword or brand from the mentions tab within Message Box.
• Sendible will automatically analyse your mentions and highlight posts with both negative and positive sentiment so that you can easily locate the most meaningful posts and respond immediately.
• To respond to a mention, you can just click the item in the list and respond directly from Sendible.

If you’d like to try out our social media monitoring technology, sign up for a free Sendible account and you can monitor up to 4 keywords for free. Our paid accounts start from as little as $10 per month!

Sendible’s unified social media inbox allows you to read and respond to social media messages – all from one place. For almost every social media account you set up in Add/Edit Services, Sendible regularly checks your profile for new posts and updates your inbox.

To respond to a post that Sendible pulls into your inbox, you can just click the message, type a response and click the Reply button.

With the latest release of Sendible, Google Analytics users can see their website statistics from within their Sendible account and can keep track of how their email and social media campaigns are affecting overall traffic to their websites.

To link up your Google Analytics account to Sendible, simply do the following:

• Click on My Reports.
• Click on the Site Analytics sub-tab and you’ll be prompted to connect to Google Analytics.
• After connecting, you’ll be returned to the My Reports tab – go back to Site Analytics and start monitoring your site stats.

A popular feature on Sendible, is the ability to import your Facebook contacts and send out wall posts in bulk to each of your friends’ walls.

The steps below show you how to import your Facebook contacts into a group and send out wall posts in bulk or individually.

Step 1: Import your contacts from Facebook

• To import your contacts from Facebook, go to Add/Edit Services and scroll down to the category, “Social Media Messaging”.
• Select the service “Facebook Wall Post” and click Add.
• You may be prompted to sign into Facebook. After signing in, you’ll be returned to Sendible.
• Click “Fetch Contacts” to load your friend list from Facebook.
• Select the contacts you wish to import by checking the boxes next to each name.
• You can also choose to add the contacts to a group. This makes things easier if you’re planning to post to multiple walls at once.
• Click “Import” to begin the import process.

Step 2: Send Facebook Wall Posts to your friends

• Once your contacts have been imported, Sendible will send you an email notification.
• You can check that your contacts are in your Sendible address book by going to “My Contacts“.
• To send a Facebook wall post, go into “Message Box“.
• In the services list, select the option “Social Network Message”.
• You’ll now be able to type the name of the group you created or the names of your friends’ Facebook Wall’s that you’ve imported.
• Separate multiple contacts and/or groups with commas.
• Click Send.

We’ve been working hard over the last few weeks to improve Sendible’s reporting and analytics.We’ve been making changes to the inner-workings of Sendible so that we can deliver even more detailed social media reports and analytics for each of your social media accounts.

Sendible will now automatically monitor the following types of accounts you create in Sendible (we’ll be adding to this list over time):

• Facebook Profiles
• Facebook Groups
• Faceook Pages
• Twitter
• Foursquare
• LinkedIn
• Flickr

With our new, more advanced reporting functionality, a few of the metrics you’ll be seeing include:

• Fan/Follower counts
• Retweets
• Mentions
• Likes
• Comments
• Sentiment
• Capture

We also have printable reports that allow you to get a glimpse of your social media success for a given account/profile every month. This is a great way to impress your clients!

If you haven’t already signed up for a free Sendible account, you can sign up here. Sendible is a social media management tool that allows individuals, agencies and businesses to engage with their customers and measure their social media success across multiple channels at any time.

One of our most popular new features on Sendible, is the ability to resell and offer your own version of our social media marketing platform to your clients.

With our white label version, you have the option to manage social media on behalf of your clients, or train them up and allow them to log in themselves and manage their own social media accounts.  Sendible is a great tool to help implement a social media strategy for your customers.

The way the white label site works is as follows:

For more information, please send an email to partnerships@sendible.com or complete the Sendible white label application form here.

We’re excited to announce support for Facebook Notes on Sendible.  Now, you can post notes to your Facebook Profile and to Facebook Pages you manage.

To add a note to your Facebook Fan Page, do the following:

1. Go to Add/Edit Services and click on the “Status updates and Microblogging” category.
2. You’ll find the Facebook Page Notes service. 
3. Click “Add” to enter your settings.

Now, from your Message Box, you’ll be able to post notes to your Facebook Page.

Sendible.com is a social media marketing platform for engaging with customers across multiple social media channels at any time.

Sign up for a free account!

Last week, we launched a new feature – The Sendible Bookmarklet.

A bookmarklet is a button you click on your browser when you want to share a web page you discover. The Sendible bookmarklet is unique, in that it allows you to share any web page you discover across all your social media services and social networks.

To add the Sendible Bookmarklet to your browser, simply drag the bookmarklet icon in your “Message Box” to your browser toolbar.