Posts Tagged Facebook

Funny Facebook Cover Photos

We came across a few interesting Facebook Cover Photos for Facebook Timeline  that we thought we’d share… Feel free to apply them to your Facebook Profiles! 🙂

You can even use Sendible to schedule updates to your Facebook Page’s cover photo.

Funny Facebook Cover Photo

Funny Facebook Cover Photo

Funny Facebook Cover Photo

Funny Facebook Cover Photo

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Facebook Timeline Gets Down to Business

You knew it was coming. Facebook Timeline for Business is here, bringing with it some new and powerful social media marketing tools. Let’s take a look at how to put this relatively new arrival to work.

Cover Yourself
Facebook Timeline lets you use a photo much like the one on a magazine, on the banner-like image at the top of the page. You’ll make a good first impression with an image of your key product or brand and what you’re looking for in a customer relationship. Stay away from specifics such as pricing, like or share requests, and contact information. Your cover is there strictly to attract attention.

All About “About”
The About section tells your story and holds your profile image, along with statistics on your total fans and how many mentions you’ve earned. Describe your business here, but be brief because you’ve only got 150 characters to do the job. A link to a map and other basic facts is also part of the About section.  

Changes in Apps Your apps have moved. They’re now under your cover image and to the right of the About section. But more than looks are new. You can now upload an image to represent the page visually. There are a total of four apps on the home page, a standard one for Photos, and three more to make your own. You can also add apps with the More button. Be sure these pages contain appealing names and photos.  

Changes in the Admin Panel There’s a new Admin Panel, too. It’s on top of your Timeline and gives you a fast review of page activity.  The Admin Panel also includes an Insights section for additional customer detail.

Notes on Posts Posting hasn’t changed on the new Timeline. Interesting and relevant posts are still the best way to appeal to readers. But Timeline does offer some new ways to add life to your posts.  

  • Timeline posts are in two columns that swap between left-and-right. But for added emphasis you can also highlight a post by spreading it over both columns.  
  • You can now pin a post to the top of your Timeline for up to seven days. It’s a great technique for short-term promotions.   
  • You can also use Timeline to share key moments in your company such as new product introductions. A little history lesson never hurts when you’re building a brand or an image.  

That’s the basics of Timeline for business. Put it to work for you.

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10 Ways to Find Facebook Fans

Today, Facebook pages are almost as common as business cards. This social media marketing tool turned phenomenon is everywhere. But the difference between one-time visitors and fans can be a big one. Although there are many ways to build your Facebook fan base, here’s 10 to get you started.

1. Email and Ezine Make it Easy
If your email list lets readers opt-in, use it to invite them to your fan page. Spread the invitation out over time and you can even ask more than once. It’s also a good idea to describe your page and give them a reason to join.

2. Sign on to Your Signature Block
It’s also a good idea to include a link to your fan page in email. Make it part of the signature block and it will be seen without detracting from your other messages.

3. Go Video
A video on the “who, what and why” of your fan page is a great way to convince one-time visitors to become long-term fans. Be sure to change any references to a “fan button” to a “like button.”

4. When They Tag, You’re It
Post photos taken at promotional or sales gatherings and you’ll help give your fan page a human face. Then ask your visitors to tag them.

5. Advertise on Facebook
Facebook takes care of its own. You can buy highly-precise, and relatively inexpensive, advertising right on Facebook itself. Click the “Advertising” link at the bottom of any page and go from there. Visitors can become fans by clicking on the ad, even before they visit your page.

6. Connect to Twitter
Link your fan page to Twitter and you automatically share content on both sites. Stay inside Twitter’s 140 character limit if you can. Or use the 420 characters Facebook gives you, let them shorten your post, and link it back to your fan page.

7. Pursue Print
Chances are you still use print in many aspects of your business. Add links to your social media sites on everything printed, from letterhead to magazine ads.

8. Go Retail
If bricks and mortar are part of your company, be sure you have signage that lets all your retail customers in on your fan page. Encourage them to join in-store by offering an immediate incentive from a store employee. 

9. Write on Walls
Used in moderation, including an @ tag as a sign-off when you write on a friend’s wall can attract fans. It’s a lot less heavy-handed than including a complete signature block.

10. Sign Other Pages
You can use the same technique, again with restraint, when you post on someone else’s fan page. Stay away from competitor’s pages though.

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Uploading multiple files/photos at once

Using Sendible’s social media management platform, we’ve made it even easier for you to share photos and files by making our upload process handle multiple files at once. This means you no longer need to wait for each file to finish uploading before adding another.In this post we’ll show you how you can save time by using this new feature.

1. Open the Message Box and choose Photo or File.

2. Choose the files you want to upload.

3. Hit Open.

You will now see your files download one by one by themselves, leaving you to get on with writing your message.

NB. Please note that this new upload process uses Flash. You also have a limit of 1.5MB per file and may upload up to 10 files for each message.

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How to automatically distribute your blog to Facebook, Twitter, LinkedIn and more via RSS

One of the most popular features on Sendible is the ability to automatically distribute your blog posts to all your social media accounts at once.  Our social media management software does this through the use of an RSS auto-poster. This blog post will explain how this can be achieved.


Step 1: Add your social media accounts

The first thing you’ll want to do is add your social media accounts. You can do this by going to Add/Edit Services where you’ll be able to add your Facebook, Twitter and LinkedIn accounts as well as many others.


Step 2: Create a group

  1. After linking up your accounts to Sendible, go to My Groups and click New Group. Give your group a name and click Create.
  2. Once your group has been created, click “Add Contacts/Services…”.
  3. Select the services you wish to add to the group and click “Select Contacts/Services”. These are the services that will receive the RSS posts. You can select as many services as you like.


Step 3: Add the RSS autoposter

Now that you’ve added your social media accounts and created a group of services that will receive RSS posts, you can configure the RSS autoposter.

  1. Go to Add/Edit Services and select the RSS tab.
  2. Click “Add” next to the RSS Auto Poster service.
  3. You will then be taken to the page that allows you to configure your RSS autoposter.
  4. Complete all the settings, by adding your RSS feed and making sure you select the group you created in Step 2 where it says “Post to the following group”.
  5. Click Save Settings for your changes to take effect and Sendible will start distributing your RSS feed.

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Dog Watch Case Study

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6 Ways To Get Noticed on Facebook using Sendible for social media management

These days, it’s harder than ever to get your updates noticed on Facebook. Due to the sheer volume of posts hitting the news feed, there’s a good chance that your updates will be missed or simply overlooked due to all the other noise. For this reason, it’s now more important than ever to make sure your updates are noticed and acted upon. In this post, I’ll demonstrate how with 6 simple tricks, you can increase your exposure on Facebook and generate more click-throughs to your website.

1. Attribution Links

Several social media management tools, such as Sendible.com, allow you to include attribution links along with your posts. These are little customizable links that appear below your updates and can contain any text you like.  They can also link to any website you like. In the example below, we’ve included the link “Visit our blog” below the post.

2. Branded Facebook Posts

It is also possible to include your company name below every update you send to Facebook. So, instead of seeing “via mobile” or “via Sendible”, your posts could display “via My Company” with a little square icon alongside. This is a great way to build up your brand awareness and have Facebook users click on your company name and go directly to your website. The option for branded Facebook posts is currently a feature offered by Sendible

3. Scheduling

To ensure the best possible chance of having your Facebook posts noticed, you should schedule your posts to be published at the time your fans are most likely to be looking at their Facebook news feed. There are various tools out there that make it easy to schedule your Facebook updates

4. Link Previews

Another easy way to engage your Facebook fans is by creating interesting link previews. Link previews are made up of a thumbnail, title, caption and description. These details appear whenever you post a link to Facebook. Certain 3rd party social media management products, such as Sendible.com, make it easy to customize these details so that you can make your link previews more descriptive, resulting in better click-through rates.

5. Facebook Photo Albums

Another great way to gain more views and click-throughs, is by posting several photos to a new or existing Facebook Photo Album on your Facebook Page. Facebook Photo Albums are known to generate more click-throughs on a news feed and therefore, higher levels of engagement. You can use a social media dashboard to help you to schedule these Facebook Album posts ahead of time for maximum engagement. Here is an article from our blog that explains how to do this using Sendible.

6. Geotargeting

In Facebook, users disclose a lot of relevant information about themselves – for example their age, gender, location, work history, language etc. As a Facebook Page administrator, you have the ability to deliver content that’s only relevant to specific fans. Since you are targeting specific fans by location or language, you can customize your content to generate the most engagement for the subset of fans that are being targeted. Click here to see how easy it is to target specific fans using a third party social media management tool.

I recently read the following post implying that the levels of engagement on Facebook are reduced when using third party social media management tools. From our analysis, this is completely untrue and we have seen the exact opposite effect with users on our platform. By using third party applications, such as Sendible, for scheduling, geotargeting and branding their Facebook updates, brands are in fact seeing higher click-through rates, building better brand awareness and dramatically increasing their engagement ratio. To sign up for a free Sendible trial, visit http://sendible.com/signup.

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How to post to Facebook albums using Sendible

A popular question from users of Sendible, the social media management platform for businesses, is how to post images to a photo album on Facebook using Sendible, as seen below: 

This is pretty straight forward with Sendible. If you don’t already have a Sendible account, you can sign up for a free trial at http://sendible.com/signup.

Once you’ve signed into your Sendible account, please follow the steps below:

  1. Go to Add/Edit Services.
  2. Under Social, scroll down to Photo Sharing and select the Facebook Page Album service (click Add).
  3. Select your Facebook Page and choose to create a new album every time you post.
  4. Save your settings.
  5. Return to the Message Box and select the Facebook Page Album service you just added.
  6. Click the “Subject/Title” button and enter a name for your album.
  7. Click the “Photo or File” button and upload as many photos as you like.
  8. In the message area, enter the description for your album.
  9. Click Send.

If you don’t already have a Sendible account, you can sign up for a free trial at http://sendible.com/signup.

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How to post Facebook link previews using Sendible

With Sendible, you have full control over the link previews that you post to Facebook. A Facebook link preview is the thumbnail image and title, caption and description that appears below a link you post on Facebook.

You can use the following technique when attaching links – this will give you complete control over Facebook link previews:

  1.  From Message Box > Compose, click the URL button.
  2. Enter the URL (e.g. http://www.facebook.com/snowball.studios) and click Attach.
  3. Select the image preview to use and click Attach Link Preview.
  4. Then, you can edit the message content and click Send.

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Attaching Facebook link previews using Sendible

We’ve recently added a new way for you to attach URL’s and customize their thumbnail previews when posting to sites like Facebook and LinkedIn.

You can choose the thumbnail at the time you attach the link as follows: 

1. Compose a new message in the Message Box. 
2. Click URL and enter the URL in the box. E.g. http://www.cookie.com/dealn/25-for-a-50-gift-card-to-toys-r-us—fo…
3. Click Attach. 
4. Select the image you’d like to attach with your link and click “Attach Link Preview”.

You can then compose your message.

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